Learn how two institutions improved their non-traditional student retention and completion rates using data. You will gain new insights for how you can: Create a program for students earning below a 2.0 their first semester Improve your use of analytics and outreach to boost completion rates Draft a unique intervention plan for non-traditional students This webinar features case studies from Middle Tennessee State University as well as Bay Path University’s American Women’s College.
Better use social media, Â text messaging, and email to effectively connect with students. Agenda Appreciative Advising Creating a strategic digital advising and communications plan Launching communication campaigns Identifying target engagement Crafting the message Leveraging partnerships to repurpose content Media Selection Social media Text messaging Email Automating your everyday communication Assessing your communications campaign Overcoming communication challenges Student privacy considerations Conclusion & Q&A
Effectively collect and actually use your alumni survey data. Agenda Overview of Alumni Survey Design Goals Current usage Survey platforms Event Surveys How to best distribute Analyzing data Follow-Up with respondents Using data in event performance evaluation Making decisions based on information learned Alumni Attitudinal Surveys Gathering and analyzing data Triggers for major gift prospects Using data to inform future strategies Programming and staffing decisions based on information learned On the Horizon Incorporating survey responses into big data engagement metrics Volunteer surveying Learning from the unengaged
Learn how to make your alumni awards an engaging, year-round program that benefits the entire campus. Matthew Colson, executive director of alumni relations, will share details on Stony Brook University’s award winning “40 Under Forty” program, and show you how you can create a program that: Focuses on catching young alumni at the start of their careers Engages award winners as mentors, speakers, and campus leaders Provides unique in-classroom experiences for faculty, alumni, and students Feeds content for use in prospective student materials
Learn how to improve your student and parent-facing customer service skills in the financial aid office. Designed specifically for financial aid professionals, this training will walk you through the fundamentals of how to approach your day-to-day work through a customer service lens and will equip you with techniques for navigating the more difficult conversations that also arise in financial aid counseling.
Learn how to increase giving, participation, and job placement with key corporate partners. Agenda Getting Started: Identifying Top Alumni Employers Mining various data sources Collaborating internally Engaging corporate champions Developing Corporate Alumni Engagement Goals Establishing a Corporate Presence Branding your corporate outreach Developing successful programming and engagement opportunities Networking breakfasts and lunches Developing a corporate solicitation strategy Individual solicitation Foundation involvement Increasing alumni hiring and internship placement Engaging alumni beyond corporate events Key Metrics for Measuring ROI on Corporate Alumni Chapters Alumni participation rate Total dollars raised from alumni Hiring and internship placement Identification of major gift donors Foundation access
Learn how organizations and institutions have successfully increased the retention rates of their veteran and military-connected students. Tanya Ang of the American Council on Education and Bruce Kelley with University of South Dakota will discuss: Common issues impacting military-connected students’ success Critical areas of support that you may be missing Student support and community services that can help Methods for creating veteran-friendly classrooms
Gain strategies for more effectively moving donors through your pipeline. Agenda Evaluating and Managing your Leadership Donor Portfolio Moving donors into, and upgrading within, your leadership giving levels Effectively assessing and managing your leadership donor portfolio Developing goals and strategies for leadership donors Continuous leadership giving Upgrading for higher level annual giving Upgrading from leadership annual gift to major gift Beyond qualification: Identifying who manages the relationship Managing Productive Donor Visits Determining visit expectations and goals Using probing questions to build to a successful solicitation Stewardship Techniques to Effectively Manage and Transition Leadership Donors Engaging donors in continuous conversation Developing a unique stewardship program for leadership donors Tools to gather vital information to strategically build your relationship
Are all of your credit card transactions including phonathon, event, and mobile payment processing, PCI compliant? Agenda Updates for PCI DSS 3.2 Standard Updates on the standard and contract law Aligning with university policies Mobile payment acceptance What updates 3.0 – 3.2 have meant to higher ed Reporting Levels Self v. mandated reporting Auditing Identifying When to Be Compliant Phonathon, recordkeeping Processing on-site payments, events Third-party software Ensuring Compliance Training and documenting of awareness Records management Staying Compliant Protecting staff and students Updating as technology changes Common Areas of Non-Compliance
An engagement scoring model brings together disparate datum to help you better understand your alumni population’s behavior and engagement. Join Academic Impressions, AASP, and Mark Koenig online to learn the fundamentals of developing a model for your shop. You will learn how to: Align the scoring model to your needs and available data Gather and analyze data to inform your scoring system Interpret data gained to make program decisions
